If you’ve ever driven on a highway anywhere in North America, you’ve seen billboard advertisements. For the longest time billboard advertising was just that, a simple ad plastered on a surface and pointing at where people passed by. Maybe there was a catchy phrase or a cool picture, but that’s where it started and where it stopped. About five years ago the billboard advertising industry started noticing the following three trends that have since taken the industry by storm and are becoming more and more popular as the year’s go by.
3 Trends in Billboard Design
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